Services
ServicesEmbedded PartnershipsResearch Report Packages
Our WorkBlog
Company
About UsCareers
Get in touch

The Blog

Stories, insights, and strategy from Campfire Labs and our partners.

Templates
Strategy
Perspectives
Ideas
Data-driven
Templates

The B2B Content Strategy Template We Use With Clients

Steal the strategy deck we use with some of B2B SaaS's biggest names, free.

Strategy

Lattice's 5-Step Guide to Building a B2B Community

Nearly 80% of founders say building a community is important to their business. Here's how Lattice turned that ambition into a reality.

Perspectives

Leena AI’s Chirayu Akotiya: Growth Teams are the Future of Go-To-Market

Growth teams unite marketing, product, engineering, and revenue. Could they supplant traditional marketing orgs?

Strategy

How Hypercontext Fought Off an Economic Downturn by Investing in Content

At the start of the pandemic, Hypercontext's revenue plummeted by 30%. Here's how they reversed the fall by investing in quality content.

Perspectives

Affinity’s Hannah Cameron: Great Content Leaders Don’t Need to Be Good Writers

Many people view leadership as the natural extension of IC work, but Hannah Cameron disagrees.

Strategy

How Drift Recycles Content to Cut Creation Time and Maximize Reach

New isn't always better. Learn how Drift repositions, repackages, and reduces every asset to elevate content output and quality.

Strategy

How Clearbit Generated $30,000 in MRR with Its First Microsite

Matt Sornson wasn’t a fan of most marketing content. Here's how he built Data-Driven Sales, a microsite packed with actionable strategies.


Previous
Next

We create content that your buyers trust — original research, data journalism, earned coverage, and content built for credibility.

Subscribe to our Newsletter

Get owned and earned media insights, tools, and news to your inbox every month. No spam, ever.


Thanks for signing up! You'll hear from us soon.
Oops! Something went wrong.
Company
ServicesCustomersCompanyBlogContact
Insights
The backlink myth, tested30/60/90-day content plansThe one-person content teamFree content brief template
Compare us
SaaS content agenciesSEO content agenciesThought leadership agenciesContent strategy agencies
Templates and examples
Pillar page examplesBenchmark report examplesThought leadership examplesContent strategy examplesB2B case study examples
©2026 Campfire Labs