Creative work that makes the world a better place.

We give 50% of profits to climate action and are committed to building a workplace where people come first. Read about our mission, vision, and values below.
People sitting in a park creating, discussing, and consuming content on electronic devices.

We're a mission-driven company where kindness comes first.

Whether you’re interested in hiring us, working for us, or just want the backstory on Campfire Labs, read on to learn more about our mission, vision, values, and team.

We're committed to doing great work and giving back.
2018
Company founded
50+
Happy clients
12
Full-time employees
$500K+
Given to climate action
Our Mission

We help brands tell stories that inspire people, action, and results.

Woman typing on a laptop surrounded by stars.

Originally founded as a team of writers and journalists, we believe in the power of storytelling to captivate audiences and generate meaningful results. Combining journalistic integrity with project management and marketing best practices, we take work off our clients’ plates and make it easy to create compelling stories that drive positive business outcomes.

Since 2018, we’ve had the good fortune of working with — and learning from — some of the smartest marketers on the planet. We value our relationships with clients and take pride in offering a seamless agency experience that helps them achieve their goals.

Woman typing on a laptop surrounded by stars.
Our Vision

A radically kind company that puts people and the planet first.

People in a park riding a bicycle, walking a dog, and reading a book.

We’re committed to pushing the boundaries of what it means to be a successful business: championing and giving charitably to causes we believe in, adopting progressive policies, and using our influence to affect positive change.

From day one, we’ve committed 50% of company profits to climate action. To date the work we do for clients has helped us give over $500,000 to organizations like Climate Changemakers, Climate Nexus, WE ACT for Environmental Justice, and others.

We also give 10% of profits to employees, and in 2021 we adopted a 32-hour week to give people more time to recharge away from work. We’re always looking for  ways to support our team, including emphasizing work-life balance in company decisions and policies, discussing our current team’s best interests when planning how to grow, and providing a safe work environment where all people are welcome.

People in a park riding a bicycle, walking a dog, and reading a book.
Our Story

The story behind our Marketing Agency

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2018

Founded

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2019

First Employee

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2020

25 Employees

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2021

100 Employees

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Our Values

We're building a workplace where everyone belongs.

01 Lead with kindness

As people, we emphasize kindness and humanity in every situation. That means treating people with respect, empathizing and understanding that everyone has their own personal challenges, and seeking this value in others, from the people we hire to the clients we work with.

02 Care for each other

As a team, we have each other’s backs and work together to succeed. That means fostering an atmosphere of creative collaboration, taking initiative when we see an opportunity to help the team, and supporting our teammates and lifting them up in times of need.

03 Quality over content

As a creative agency, we are more than just “content creators” — we are storytellers whose work inspires people, action, and results. That means taking the time to understand our clients’ vision, and holding ourselves to the highest standards of quality, rigor, and integrity.

04 People before profits

As an employer, we strive to be people-first in everything we do. That means giving employees opportunities to grow personally and professionally, prioritizing work-life balance in company decisions and policies, and taking into account the team’s best interests when we think about how to grow.

05 Grow for good

As an organization, we lead by example and want more companies to be as progressive as we are. That means growing to expand our influence, increasing our ability to champion and give charitably to causes we believe in, and attracting people who can help us execute our vision.

Interested in joining us?

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Our Team

A dream team of amazingly talented, funny, big-hearted people.

Alyssa Wolfe

Staff Writer

Kingston, WA

She/Her

Angel Flowers

Project Manager

Cleveland, OH

She/Her

Anna Burgess Yang

Account Manager

Chicago, IL

She/Her

David Vallance

Head of Content & Community

Glasgow, UK

He/Him

Devon Murphy

Staff Writer

Calgary, AB

She/Her

Hal Walling

General Manager

Toronto, ON

He/Him

Michael Thomas

Founder

Boulder, CO

He/Him

Mike Sholars

Creative Director

Toronto, ON

He/Him

Morgan Smith

Senior Project Manager

Denver, CO

She/Her

Natasha Lavender

Staff Writer

Chicago, IL

She/Her

Nicole Kohler

Operations Manager

Manchester, PA

She/Her

Sarah Bellstedt

Staff Writer

Hamilton, ON

She/Her

Tara Edwards

Staff Editor

Dayton, OH

She/Her

Interested in working with us?